Google Ads / Facebook Ads Campaign Manager
Patrick sets up, manages and optimizes Google Ads campaigns for various client, and works with Facebook and Business Manager to integrate multiple large advertising channels. From the initial Google Ads account setup (Campaigns, targeting, overseeing budgets, setting up conversions) to day-to-day management of client ad performance, he focuses on improving a website's conversion rate. Thanks to SEO experience, Patrick is able to work with the team to exploit important keywords and complement the work done by organic SEO with strong advertizement.